– Yearly cohort applications are now open –

**Build a needle moving campaign from scratch in 7-weeks**

An inclusive, learning experience for impact-focused but time-poor comms professionals, looking to launch conscious campaigns. Without burning out in the process.

7 WEEKS · COHORT-BASED COURSE

Start date: Wednesday 22nd October 2025

→ Apply here

*Applications open soon

Average course rating from previous cohorts

Does this sound familiar?

Inclusive comms can feel overwhelming, there is so much to learn and I don’t want to ‘get it wrong’.

I am nervous to address my own biases but know it’s important to be able create truly inclusive content.

I can’t afford an expensive agency but I want to build a campaign that raises awareness and stands out from the crowd.

I don’t have enough time to think about this and I don’t want to burn out again.

I want to use my organisation’s platform to create positive change, but I’m nervous about putting my thoughts out there.

We break down all the moving parts of building a conscious campaign from scratch, so you are launch-ready for January 2026.

→ Apply here

What you’ll learn as part of the cohort

Campaign with confidence

We break down all the moving parts of inclusive communication into digestible chunks, so you shrug off the fear and campaign with confidence.

Build an impactful communication strategy

We equip you with a step-by-step strategy to deliver an impactful, inclusive and authentic campaign. We help you create content, secure media coverage and reach new audiences.

Save time and budget

We condense a whole campaign build into an affordable 7-week sprint. Regain your precious time, while making the most of your marketing budget.

Unlock your creative campaign ideas with community

The course gives you the time and space to think creatively. Test our ideas on a friendly and inclusive community.

→ Apply here

Learn how to campaign with confidence

Get to know the cohort
How bias shows up in storytelling
How we can start to unlearn bias

Learning exercise: power and privilege reflection

What is co-design and why does it matter?
How to use improv principles to build a story together
How to create safe spaces to share impactful stories
Co-design in practice

Learning exercise: co-design an interview or case study

Start with the “why”, define your mission, vision and values
Defining your audience
How to develop an impactful call-to-action
What content should I focus on
How to build an inclusive communication strategy all-year-round

Learning exercise: complete inclusive communication workbook

Inclusive language 101
How to write with inclusivity in mind
An introduction to accessible content design
Tools to help you improve your writing

Learning exercise: design a piece of content that’s accessible and inclusive

Personal branding for purpose-driven leaders
Build community, not followers
How to build a sustainable posting habit
How to plan your content calendar
Crisis management: what to do if you get it wrong

Learning exercise: write and post an inclusive social media post

When should I approach the press?
How to write a press release and pitch
How to build a media list
How to build meaningful relationships with journalists

Learning exercise: write a pitch and send it

Pitch you campaign to the cohort
Give and receive friendly feedback
Find ways to collaborate

1-1 hour long communications strategy coaching session
Collaborative cohort WhatsApp
Answers to any of your campaign questions in 48-hours
Access to our inclusive communication toolkit
Accountability buddy to keep you on track

About this course

→ Individual split payment: £595 for the course, paid over x2 instalments

→ Individual full payment: £100 discount if you pay in full, £495 paid over x1 instalment

→ 7 x weekly online workshops (starting Wednesday 2:00pm-3:30pm GMT)

→ 1-1 hour long communications coaching session

→ Weekly self-paced exercises

→ Lots of collaboration and feedback

→ Inclusive communication toolkit

→ Apply here

Meet your course facilitator

Emily Horton

Founder of More Diverse Voices

With a combined 10 years experience in PR, journalism and social innovation, Emily has worked in busy newsrooms, bustling creative agencies and dedicated in-house communications departments.

She has helped create campaigns for organisations of all sizes. Campaign topics include: LGBTQIA+ rights, neurodiversity, mental health, feminism, anti-racism and financial empowerment.

She is passionate about helping changemakers find their voice and amplify their impact. Over 600+ people have attended her inclusive communication workshops and her clients have been featured over 200+ in publications including Stylist, Sifted, GQ, The Independent, Time Out and Pioneers Post.

In 2023, she was recognised as one of Pioneers Post x NatWest’s Top 100 Women in Social Enterprise.

As a neurologically diverse and queer writer, Emily passionately advocates for justice and inclusion.

Let’s connect

Catch More Diverse Voices in:

→ Apply here

What the previous cohorts thought

“The course not only met my expectations but far exceeded them”
The program’s primary objective, revolving around creating a learning space to drive impactful communication and keeping equity, diversity, and inclusion at its core, not only met my expectations but far exceeded them. Throughout these six weeks, I had the opportunity to delve into various aspects of communication, diversity, and inclusion. Each week offered valuable insights and practical tools that have profoundly impacted my personal and professional growth.
Alefiya Maga
Storyteller, professional writer and performer
“I’m more confident in speaking up”
Emily is a great facilitator and the webinars are a very safe space which is important given some of the sensitive topics that are covered during the course. The course is really helpful for looking at your long-term campaigning strategy but also provides you with an array of resources you can use and put into action straight away and I already have been doing. I already find that I’m more confident in speaking up and sharing my knowledge about how to ensure my company’s content and campaigns are inclusive and equitable.
Megan Dacey
Content Coordinator, B-Corp UK
“It was exactly what I needed”
I have a background in communications but my fear of saying the wrong thing meant my organisation was quiet on topics we care and are knowledgeable about.

This course gave me a practical way forward and helped me get more confident in how to communicate and campaign in the future. It was exactly what I needed.

Clare Harrison
Founder, Start Me Up
“Accessible, approachable and digestible”
The course is a really accessible, approachable and digestible format to understand how to create conscious communications and inclusive communications. It’s a really good starting point to build your building blocks to learn how to do that well.

What I learnt is that it’s really, really helpful to have a framework of step-by-step thinking through these things and to have a method in place for how you approach inclusive campaigns.
Ishita Ranjan-Churchill
Director, Spark and Co
“You will actually walk away having done something”
If you want to be able to learn how to run an inclusive communication campaign, to feel confident about how to do that on a small budget, limited resource, probably just yourself, then this is the perfect course for you.

I feel like there’s a lot of courses out there that just want to talk and if you do this course, you will actually walk away having done something.
Shayane Lacey
Communications Manager, Settle
“10 out of 10”
I think Emily has been brilliant. She’s checked in, checked if things are ok and to see whether we’re keeping up with the work.

She has supported us to the best of her ability and there’s nothing more that I could wish for. As a facilitator, I found her great. I think she’s really friendly and open. She makes the workshops fun. And also she ensures that she’s not just talking at us, she’s involving us within this process.

I thought 10 out of 10.
Zoe Daniels
Brand and Engagement Lead, Spark Insights and Spark & Co
“I managed to start posting on LinkedIn for the first time after 5+ years”
The course eased my anxieties around comms to build my podcast and freelance work, especially as someone who is not social media savvy. The cohort consisted of a diverse group of people who also contributed to a rich learning experience even among ourselves. I managed to start posting on LinkedIn for the first time after 5+ years with hands on assistance from Emily (who has fire playlists by the way!). I also learnt about easy processes to make my comms more inclusive with multiple tools.
Goitse Kwada
Conscious communication, podcaster, storyteller

→ Apply here

Questions?

Knowledge

1.5 hour weekly workshops that break down all the different moving parts of inclusive communication into digestible chunks. Recordings of all sessions
X1 hour-long communication coaching session with Emily to help guide you through the process/ tailored to your specific needs
Access to More Diverse Voices inclusive communication toolkit, including content calendar, writing guidelines, inclusive language guidebook, inclusive imagery, accessibility checklist

Strategy and content

An implementable communication strategy that will help you drive awareness and empower your audience
A content calendar outlining your next three months of content
Ideas for blogs, thought leadership, newsletters and social media copy
A media-ready press release for your campaign launch
An eye-catching pitch designed to get you noticed

Community

Our inclusive community where you can meet, ask questions and share knowledge with supportive and likeminded communication professionals
An intentional and supportive environment for reflection and unpicking how your own biases and privileges might influence your communication strategy
Accountability buddy to help you progress through the course and be a sounding board for campaign ideas

3-4 hours per week (all sessions are recorded)

7 Zoom workshops over 7-weeks (Wednesday 2:00pm-3:30pm GMT)

Each session is an hour and half long and always recorded. Live Zoom workshops every Wednesday.

Weekly self-paced sprint projects (1-2 hours per week)

You’ll get access to our inclusive communication toolkit. We’ll hold you accountable with weekly exercises to complete in your own time.

1-1 with course facilitator (1-hour)

Every participant will receive an hour-long communication coaching session to help you build and launch your campaign

If you want to launch a product or service and want to raise awareness, create buzz, generate leads AND ensure that your launch is as inclusive as possible this course is for you!

You might be a marketing manager at a big corporate or the founder of a startup or work in a busy PR agency.

Individual split payment: £595 for the course, paid over x2 instalments

Individual full payment: £100 discount if you pay in full, so £495 paid over x1 instalment

Team payments: If you’d like to buy tickets for your team, tell us in your application form. The cost of a team ticket for x2 people is £895 – a saving of £295.

If you have attended all of the workshops, attended your 1-1 and completed all the learning exercises and you’re not satisfied, get in touch in the first 30 days and you will receive a full refund.